Services & investment

Every engagement closes one specific, expensive gap.

Six engagements, from a $749 written diagnostic to a full category play, and a free way to start. If you don't know which gap is costing you, don't guess. Start with a free positioning review of your website, then the audit if you want the whole brand diagnosed.

The front door

Not sure which gap is costing you? Start here.

Free positioning review

How a buyer reads your homepage, where it loses them, and the line we would lead with.

Send us your website and get a written positioning review in three business days. Free, and no call.

Free Written · three business days
Get a free positioning review
The Brand Clarity Audit

A written diagnostic of where your brand leaks revenue. And what to fix first.

We audit your positioning, messaging, and first-contact experience the way a buyer meets them, then hand you a prioritized plan. It's the deepest look at your brand before any larger commitment.

$749 USD · delivered in 3–5 business days
Book the audit
Engagements

Five ways to close the gap

Each engagement is scoped to a specific stage of the gap between what your business is and what your brand says it is. Fixed fees, limited engagements.

The foundation

Brand Identity Accelerator

$6,000
2–3 weeks

Built forYour business is real, but the brand still reads like a side project. We build the credible foundation, fast, so the identity finally matches the work.

  • Brand strategy intensive
  • Visual identity system
  • Messaging toolkit
  • Brand guidelines
  • Launch-ready collateral
  • Branded document kit: proposal, deck, and invoice templates
  • Every source file, owned outright. No licensing games
Language Institute of America. +35% inquiries →
The site

High-Performance Website

$8,000
3–4 weeks

Built forProspects leave the pitch impressed, then land on a site that undercuts it. We rebuild the site so it carries the conversation instead of ending it.

  • Strategy & site architecture
  • Custom design, 5–10 pages
  • Conversion-focused copy, written by the studio
  • Technical SEO & speed pass
  • Answer-engine readiness: crawlable, clearly structured pages and accurate schema
  • Analytics & conversion tracking wired from day one
  • A CMS your team can update without a developer
Medxico. +62% consultation bookings →
The category play

Revenue-Engineered Category Leadership

$22,000+
9–12 weeks

Built forYou're not competing inside a category. You're defining one. We map the opening, name it, and build the brand architecture to own it.

  • Category opportunity mapping
  • Strategic narrative & naming
  • Positioning blueprint
  • Identity & messaging system
  • Answer-engine strategy: the category defined in plain, quotable language
  • Branded document kit: proposal, deck, and invoice templates
  • 90-day go-to-market playbook
Translation Helpdesk. $1.2M first-year revenue →
Ongoing partner

Fractional Chief Brand Officer

$4,000/mo
3–6 month minimum

Built forYou don't need a project. You need senior brand judgment in the room every month. The studio stays on as your fractional brand leadership.

  • Monthly strategy sessions
  • Ongoing site & SEO work
  • Answer-engine monitoring: what AI search says about you, month to month
  • Messaging & content direction
  • On-call design support
  • Priority scheduling over new project inquiries
See the full body of work →
No standard fit?

If none of these is quite right, tell us anyway.

The engagements above cover most situations. But not every one. Off-menu work is welcome: tell us what you need and we will reply in writing with the right shape for it. Worst case, we point you somewhere better. Best case, it's exactly what we do.

Investor & pitch decks Social content strategy E-commerce Luxury packaging
Mucho Brands. Brand and packaging system by Diego Luján Studio
What an engagement produces

Mucho Brands

When a snack isn't enough, and a meal's too much.

$1M+
Run Rate
47%
Buyer Acceptance Lift
39%
Higher DTC Conversions
See every case study →
The method

Every engagement runs on one method.

Revenue-Engineered Branding treats your brand as economic infrastructure. The system that sets what you can charge and who says yes. Research first, six phases, measured rather than admired.

Questions

Before you choose an engagement

How much does an engagement cost?
A written positioning review of your website is free. The Brand Clarity Audit is $749, delivered in three to five business days. Project engagements run from the $6,000 Brand Identity Accelerator to the $15,000 Brand Growth System, where most engagements land, and $22,000+ for Revenue-Engineered Category Leadership. A Fractional Chief Brand Officer arrangement is $4,000 per month, with a three-to-six-month minimum.
Which engagement is right for me?
If you already know the gap, the tier names above map to it: a foundation, a site, the full system, a category play, or an ongoing partner. If you don't know which gap is costing you the most, don't guess. Start with the free positioning review of your website, and if you want the whole brand diagnosed, the $749 audit answers exactly that before you commit to anything larger.
What happens after I send an inquiry?
Every inquiry is read personally by our founder and answered in writing within two business days. Including an honest 'you don't need us yet' when that's the truth. If there is a fit, you get a written proposal scoped to the gap. We take a limited number of engagements, so availability is by quarter.
Do you offer guarantees or refunds?
No. We don't sell a money-back guarantee, and we'd be wary of anyone who does at this level. What we offer instead is a way to see how the studio thinks before you commit: the free positioning review of your website, and the $749 audit for the whole brand.
Are the prices fixed, or are there hidden fees?
Project fees are fixed and scoped in writing before we start, so the number you see is the number you pay. Anything outside that scope, extra pages, added deliverables, custom work, is quoted separately and only ever with your sign-off first.
Do you work cross-border and in Spanish?
Yes. We work with founder-led companies across the United States, Mexico, and Latin America, in English and Spanish, from Austin, Texas and San Miguel de Allende, Mexico.
Do you take custom or add-on projects?
Yes. Investor and pitch decks, social content strategy, e-commerce, and luxury packaging are all things the studio takes on alongside or beyond a core engagement. Tell us what you need through the contact form and the studio will scope it directly.
Start a project

Where is your brand creating friction?

Every inquiry is read personally by our founder and answered in writing within two business days. Limited engagements. Now booking for this quarter.